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It's So Long
Length Defining Mascara

or 4 interest-free payments on orders over $35

What is it:

The best lengthening mascara is a must-have mascara for your gym bag, your briefcase, and your little black clutch! You’ll want it with you at all times because it’s AH-MAZING. Sometimes our lashes just need a little extra boost—It’s So Long cruelty-free mascara is just the right mascara for the job! It defines lashes and makes them longer with an innovative C-curve silicone brush. Even those tiny lashes in the corners get the special treatment.

Ideal for: • Dramatic Length • Separating Lashes • Bottom Lashes • Maintaining Curl • Layering Mascara

Why it’s SOOO good:

  • It’s Cruelty-free
  • The unique ‘Memory Power Curving Polymer’ keeps its shape to retain the curl of your lashes and 360º coating to build lashes to the maximum length
  • Easy to remove
  • Specialized carbon chains integrate with natural waxes creates a lightweight formula that doesn’t weigh your lashes down
  • C-Shaped Silicone Brush separates, coats, curls, and lengthens every single lash
  • Prevents Flaking throughout the day

    Water, Acrylates Copolymer, Copernicia Cerifera Wax, Stearic Acid, Beeswax, Hydrogenated Polyisobutene, Acrylates/Ethylhexyl Acrylate Copolymer, Tromethamine, Microcrystalline Cellulose, Butylene Glycol, Paraffin, Carbon Black, C14-22 Alcohols, Alcohol, Laureth-21, Phenoxyethanol, Xanthan Gum, C12-20 Alkyl Glucoside, Dimethicone, PEG-45M, PEG-40 Hydrogenated Castor Oil, Ethylhexylglycerin, Sodium Dehydroacetate, 1,2-Hexanediol, Silica

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